Fashion Merchandising Internship

GENERAL INFORMATION
overview
description
selection
opportunities
registration criteria
employers' questions

REQUIREMENTS
syllabus
documentation of hours
supervisor's evaluation

ASSIGNMENTS
proposal
weekly reports
interview
final report

RELATED INFORMATION
once you have the job

WEEKLY REPORTS ASSIGNMENT

Directions

Internship is a very important part of the Fashion Merchandising degree program.  The time spent on the job and in related class activities is important to maximize learning of the field.  In order to guide this learning experience, students will complete four weekly reports.  The weekly reports will account for hours worked, address objectives for the week, and identify objectives for the following week.

Complete the weekly report forms.  Type responses directly onto the form.  Be sure to include your name and company as well as the week of the report.  Completed forms may be given directly to the instructor during office hours, e-mailed, faxed or mailed as long as they are received by the deadlines indicated in the syllabus.

Click here for Word version of Weekly Report Forms

Possible Objectives

The purpose of setting weekly learning objectives is to insure that there will be educational goals each week that the student can strive to achieve no matter how routine the job may become.  These objectives may include any skills, knowledge, understanding, or attitudes you desire to achieve for the first time or to improve.   Below are several possible ideas that can be used to develop weekly objectives.   However, feel free to redefine these ideas or develop other ideas.

  1. Talk with the company owner or management personnel about the image they are trying to convey to the public.  From this you could evaluate what you feel is the company's image and how you relate to the intended image.

  2. Observe the company's decor (display, color, arrangement, music, etc.) and evaluate it according to the projected image.   What would you do differently?

  3. Become aware of how the management carries out the image and philosophy of the company.

  4. Become aware of how the economy is influencing the market for the company's projects and/or services.

  5. Become aware of the trends in the demand and sales of various items and/or services.

  6. Become aware of the best selling projects, brands and/or services and the slowest selling projects, brands and/or services.

  7. Evaluate the credit system used.  If there is no credit system, analyze the need for one.  If there are several systems used, compare them from the company's point-of-view.

  8. Become aware of the advertising done for the company, store and/or department and that of competitive companies, stores and/or departments.   Factors considered might include how often, when, where, how and for what purposes advertisements are run.

  9. Become aware of the records that are kept.  You might keep track of one order for merchandise or one order for a request of service.  Factors to be examined could include how was the order initiated, how was it handled, who was involved, and how long did it take.

  10. Become aware of all the customer/client services offered.   Analyze the services and determine whether some should be added or deleted.

  11. Become aware of the printed information available through the company.  How is it beneficial to the staff and/or the customers?

  12. Evaluate the merchandise and/or services according to how it fits with the image of the company and the targeted market.

  13. Become aware of the training procedures.  After your initial training and several weeks on the job, you should evaluate the training you received with what you needed.

  14. Become aware of the morale of the other employees.  Try to find out why they like or dislike working there.  How could morale be improved?

  15. Become aware of job opportunities available after you graduate and the line for advancement.  Try to find out the responsibilities and qualifications of those in different positions.

  16. Meet as many people form as many areas as possible in the company.  Ask intelligent questions.

  17. Become involved in promotional activities.  What is involved and why?

  18. Observe people who have been with the company a long time to see how they relate to customers/clients and other employees.

  19. Try to find out about the products and services offered by the company because product information is especially important to sales associates.

  20. Try to help with interior and window displays.  What's typically done, by who, with what merchandise, and how often?

  21. Become aware of the security measures taken by the company to guard against shoplifting, liability, invasion of privacy, etc.

  22. Become aware of the professional organizations and activities in which employees of the company participate.  What publications do they read?

  23. If the company has a buying office or a buyer, try to find out as much as possible about the buying process.

  24. What community functions or organizations does the company support?  How?  Why?

  25. Become aware of the inventory methods.  Who does physical inventory?  When? How?

Click here for Word version of Weekly Report Example

 

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